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100 leads at 1$ for a cleaning company

Customer
Cleaning company
All cases

Project data

Project data

Request -targeted advertising
Category - cleaning company
Platform - Instagram, Facebook

Tasks

  • Increase the amount of messages

Preparation

We came up with a promotional offer
Created 10 banners for advertising
Wrote 4 types of text
Placed a pixel on the site
Created lookalike audiences
Created different ad groups with different sets of interests and behaviors
Launched advertising campaigns

What was done

Banners were launched: static, dynamic, ad groups created
In the course of advertising campaign, some ad groups performed poorly and were excluded
3 banners brought more messages than others
The Lookalike audience did not work and was excluded
Placements
Instagram feed
Instagram stories
Facebook feed
Facebook stories
Results for a month
0
Messages
0 $
Price per contact

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